User Centered UI/UX Design

We believe that for a design to be effective it has to be user-centered, development friendly and business compliant.

As an agile software studio, we approach Digital Product Design in an agile and lean fashion. Our specialty resides in the User Interface (UI) and User Experience (UX) design. Our process is composed of three phases.

Discovery phase

We seek to understand the problem by engaging in client interviews and competition analysis. We identify user personas to get a deeper understanding of their pain points, motivations, and desires. Bespoke experiences allow us to better satisfy customer needs. 

Prototype phase

We increase design feedback by using different prototype levels. From paper and low-fi prototypes to high-fi prototypes that are visually-complete and enable customer feedback. Prototypes allow reducing business and technical risks by making sure we're building the right thing.

Design phase

We create design systems that are a collection of reusable components, guided by clear standards, that can be assembled together to build any number of applications. The development team takes the design system as the foundation to develop software components and build software solutions. 

Have you read until here? That probably means that you care about well-organized and effective design processes in order to create products that customers love. It would be awesome that you have a video call with one of our specialists! Let's book some time together.


Small enough to care,
big enough to get the job done


Av. 13 #99, Offices 201 & 204


Independencia 596, Edificio Fidtech


24 Cour des Petites Écuries, 75010

© 2021


LABS. All Rights Reserved.